Optimize Sales By Leveraging Comprehensive Drink Special Sales Driver Database Analytics

Drink Special Brand execution that can be sorted by an infinite number of attributes: 

Start by selecting Geography combination:           State, City, County, Zip, DMA, Trade Channel, Sub-Trade Channel, Chain Indicator, Customer Parent, Customer Type, Account Level, Demographic, and Psychographic Segmentations.

Then Select Any Specific Time Period:             Year, Month, Week, Day, Holiday, or Custom Dates

Then select any Brand Category:                          Brands Category, Brand Sub-Category, Brand Family, Brand Line, and/or Brand Flavor:

Lastly Select the Drink Special Measure:       Measures are available as a Count, Average, % Share, Distribution %/#, or Co-Distribution %/#.         

Add any of the other measures to analysis:  Drink Specials, Beer Taps, Back Bar Placements, Branded Visibility, and Drink Menus

Create:

Target Lists
Evaluate Promotional Execution
Co-Distribution Reports
Distribution Bounty Reports
Brand Lift Analytics
Brand "Due To's"
Price Elasticity
Demographic Penetration
Drink Special Type Penetration
Develop Opportunity Reports
Analyze Drink Trends
Analyze Ingredient Trends
Analyze Market Share
Page Location Effectiveness
Analyze Drink Trends

Drink Special Measures:

Communication Medium
Cocktail Type
Cocktail Name
Serving Size
Serving Type
Price
Price Type
ABV
Brand Region
Ingredients Listed
Timing of Drink Special
Start and End Time
Description Listed
Varietal
Year

Drink Specials Sub Categories