Optimize Sales By Leveraging Comprehensive Branded Visibility Sales Driver Database Analytics
Branded Point of Purchase Visibility
Branded Visibility execution that can be sorted by number of beer towers
Start by selecting Geography combination: State, City, County, Zip, DMA, Trade Channel, Sub-Trade Channel, Chain Indicator, Customer Parent, Customer Type, Account Level, Demographic, and Psychographic Segmentations.
Then Select Any Specific Time Period: Year, Month, Week, Day, Holiday, or Custom Dates
Then select any Brand Category: Brands Category, Brand Sub-Category, Brand Family, Brand Line, and/or Brand Flavor:
Lastly Select the Brand Visibility Measure: Interior vs. Exterior Visibility, Visibility Type, Visibility Count, Visibility Avg., Visibility Share
Add any of the other measures to analysis: Drink Menus, Drink Specials, Beer Taps, Back Bar, and Back Bar Placements
BRAnd Visibility Analytics
Create:
Visibility Target Lists
Evaluate Promotional Execution
Assess Competitive Promotion
Visibility Bounty Reports
Brand Lift Analytics for Visibility
Brand "Due To's"
Demographic Penetration/Execution
Develop Opportunity Reports
Analyze Visibility Type Trends
Analyze Visibility Share